Enabled Solutions is a premier provider of business and technology consulting services, partnering with blue-chip organizations across the private and public sectors. We are seeking a dynamic and creative Marketing & Content Lead to join our Lagos office and elevate our employer brand.
This pivotal role is instrumental in building trust and credibility with potential and existing employers through compelling content, impactful storytelling, and strategic brand positioning. You will be at the forefront of shaping our narrative and driving engagement within the IT industry.
Key Responsibilities:
- Develop and execute a comprehensive LinkedIn content strategy to enhance brand visibility and thought leadership.
- Produce high-quality case studies, whitepapers, and employer-focused content that resonates with our target audience.
- Manage and optimize email marketing campaigns and regular newsletters to nurture leads and engage stakeholders.
- Coordinate and promote webinars and events, ensuring successful execution and maximum attendance.
- Collaborate with the sales team to develop compelling collateral that supports business development efforts.
- Analyze content performance metrics to inform future strategy and optimize engagement.
- Craft compelling narratives that highlight Enabled Solutions' expertise and value proposition.