HRLeverage delivers excellent spectrum of HR Business Solutions and strategic management support services through a customs of built approach for organisations.
Responsibilities
- We are in need of a Digital Marketing Manager who will lead integrated digital marketing campaigns, measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
Job Responsibilities
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
- Design, build and maintain our social media presence
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Communicate with followers, respond to queries in a timely manner and monitor customer reviews
- Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout)
- Suggest and implement new features to develop brand awareness, like promotions and competitions
- Stay up-to-date with current technologies and trends in social media, design tools and applications
- Administrate the creation and publishing of relevant, original, high-quality content (for all channels and ads)
| Minimum: B.Sc/B.A Experience: 3-5 year(s) |
Location: Lagos Job Type: Permanent |
Salary: Negotiable Expires: 21-10-2020 |
General Requirements
- BS / MS degree in Marketing or a related field
- Minimum of 5 years proven work experience as a digital marketing manager
- Hands on experience in content management
- Excellent copy writing skills
- Ability to deliver creative content (text, image and video)
- Solid knowledge of SEO, keyword research and Google Analytics
- Knowledge of online marketing channels
- Up-to-date with the latest trends and best practices in online marketing and measurement
